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Low Cost Branded Gifts For Your Clients

Gifts offer a genuine and thoughtful way to show your clients that you appreciate them. They also provide an excellent return-on-investment by affirming business relationships and strengthening personal connections that lead to more and sustained business.                

Branded gifts make your clients feel that you care about them, think about them, and, most importantly, you value your relationship with them. 

If you're planning to send branded gifts to your clients, you definitely need to put a bit of thought into your gift-giving strategy. Ideally, you want to send relevant gifts without breaking the bank.  This article discusses all you need to know about corporate gift-giving. Read on to discover how you can get perfect, low-cost branded gifts for your clients from We Brand 4 You

Importance of corporate gifts: Why it's good to give branded gifts to clients

Businesses and product marketers have long relied on the power of gifting to secure better relationships with potential and existing clients. With that in mind, here are some reasons why you may want to give branded gifts to clients. 

Branded gifts help nurture client relationships: 

Let's be honest; people love receiving gifts, particularly when it is something usable or one that adds value. Although most appreciated gifts are those not perceived as promotional, you can always incorporate your business name into gifts in a tasteful way. 

This will go a long way in strengthening relationships with your clients. Branded gifts show clients how much you appreciate them as individuals.  

They help build your brand: 

Giving branded gifts gets your business name or logo out there. Distributing these gifts raises awareness of your company, which could help reach potential customers. 

You can use branded gifts to convey a personalized message: 

From packaging to the message, every aspect of branded goods should demonstrate thoughtfulness. 

Ideally, you want to include a personalized message, handwritten if possible, so that your clients feel they received a gift that is specifically tailored to them. 

That way, you directly let them know how much you value them and the relationship linking both of you. 

Enhancing your business image: 

Sending gifts to your clients is linked with goodwill, which in turn develops a positive perception of your business. It is an excellent form of self-promotion that will enhance the image prospects and existing clients have on your business. 

Giving gifts is a thoughtful way to show off your creative side: 

Alongside sending a personalized message, branding gifts allow you to showcase your creative skills. Your clients will be intrigued by the efforts you committed to their gifts and will want to talk about for months.  

Gifting sets you apart from the competition: 

There are chances that you are not the only business your clients work with. Gifting them might help you be their favourite. 

Why you should opt for low-cost branded gifts 

Many people are tempted to think that lavish gifts to clients make them feel more valued. That's not the case. Branded gifts do not need to be expensive to make a good impression.  The value of a good goes far beyond its dollar value. In fact, handing out lavish gifts may leave your clients wondering how much profit is built into your pricing to afford such generosity. Overly generous gifts may also be construed as bribery, especially where clients barely exchange gifts. 

When handing out branded gifts, the idea is to give quality, well-planned gifts. That said, thoughtfulness should always beat expense when it comes to determining the perfect gift for individual clients. 

If there is a culture of exchanging goods during the holidays, the best is to give your clients low-cost yet quality gifts that encourage creativity and thoughtfulness over price. 

All in all, the goal of every business is to maximize profits, meaning you don't want to buy gifts that will leave a massive dent in your pocket. 

Another reason you may want to stick to low-cost gifts because more expensive goods are not necessarily appreciated. A compact, low-cost, and meaningful gift will make the desired impact.

Things to remember when buying gifts for your clients

Great gifts tell your clients you care about them and your relationship. To ensure you send them a perfect present, here are a few things to consider.     

It's not about you; it is about them: This is simple. Branded gifts handed out to clients should be relevant and useful to them while showing that you value their business. 

There is such a thing as too much: When giving branded gifts, you should focus on unique gifts that intrigue your clients, not overly expensive gifts that might be perceived as bribes. 

No one-size-fits-all gift: It is tempting to send all your clients the same gift, but this is not the best approach to use. Depending on your department and your clients, make sure to pick something unique that gives the receiver an unforgettable experience. 

Considering that gift-giving can be confusing and stressful, it is good to reach out to professionals or companies specializing in client and corporate gifts. 

These experts can easily help you unleash great gift ideas and gift packaging ideas that will satisfy your clients. With the help of an expert, you're almost sure that the gift won't miss the mark. 

Low-cost branded gifts that actually work

No matter how small your budget is, you can still make your clients feel that you think about them, value them, and the relationship between you. Here are a few inexpensive gift ideas. 

1. Branded key tag with bottle opener: A keychain? Yes, it is cheap and includes a bottle opener. Giving your clients something they will easily carry along throughout will surely be a big hit.

2. Branded tote bag: A custom printed tote bag is another inexpensive and stylish choice you can give your clients. It is a low-cost and thoughtful way to spread awareness for your brand. Because the bag will travel many corners, it is a no-brainer that the image of your business will be amplified. 

3. Branded fridge magnets: For some, small things matter the most. Depending on what your business offers, you can offer your clients high-quality fridge magnets that spread the gospel of your brand. As a result, your client's guests will likely be exposed to your brand. 

4. Branded T-shirts: Branded T-shirts are pretty common. They are also an inexpensive option to dress your clients as you raise awareness of your business.  

5. Branded water bottles: Because you care for your clients and would like to sustain your relationship with them, help them get their eight glasses of water every day with a custom branded water bottle. That way, your company logo or name will reach far more than you can imagine.

Because you don't have a big budget to appreciate your clients, it doesn't mean it is impossible. The solution is straightforward - go for low-cost branded gifts. Think of anything that will keep your brand at the forefront of the client's mind and spread awareness of your brand.