Why Choose Promotional Lip balms
One of the main benefits of choosing lip balm as a promotional product is that it can be used frequently, which means your branding could be visible to your customers on a daily basis. It’s easy to add your own logos and branding to lip balm packaging to create a truly distinctive product. Just remember to opt for a high-quality lip balm product, as inferior products can actually damage your reputation rather than enhancing it.
Free lip balm to drive sales
The vast majority of people love receiving things for free, especially useful products that they can use every day. Lip balm has vast appeal, so you can rest assured that your gifts are likely to be used by most people who receive them. What’s more is that lip balm is used throughout the seasons, which means you can look forward to gaining exposure all year round. Lip balm and other products like lip gloss are often handed out at events such as conferences and product launches. They are often distributed on-site but can also be sent out through the post. The cost of promotional lip balm products can be vastly eclipsed by the revenue they bring in once you have raised more awareness of your services.
The benefits of promotional products
Companies from all industry sectors, of all sizes, use promotional products to attract new customers, retain existing ones and enhance their reputations. If the promotional freebie didn’t work as a concept, businesses simply wouldn’t entertain the idea. Promotional gifts give you an ideal opportunity to win the attention of potential customers and retain it for a long period of time. Even if customers don’t need your products or services right now, chances are they will turn to you in future once your branding becomes a constant presence in their lives. It can be helpful to think of promotional gifts as business cards that people can actually use. This is why it’s such as a good idea to add your contact details to them as well as your logos and slogans.
Daily exposure for your brand
Don’t forget – even if you do send out promotional lip balm to someone who doesn’t need it, there’s a big chance they will pass it on to someone that does and therefore help you drive sales and increase brand awareness. Lip balm is often used at multiple times during the day, which makes it ideal for those seeking promotional products that give their brand repeated exposure. It is used not only by women but many men too.
Show your appreciation
Your customers are more likely to stay with you for the long haul if you show appreciation for their loyalty and custom. Handing out promotional products is all about building brand loyalty and discouraging people from going elsewhere when they need the kind of products and services that you are offering. By supplying free gifts to your customers, you can create associations with friendliness, generosity and positivity, which are all attributes most companies want to be linked with. Many small-to-medium businesses simply don’t have the marketing budget to compete with the biggest players via TV and radio ads, or costly online campaigns. Promotional gifts can give you a real edge and enable you to gain a bigger slice of the market even when funds are limited. Chances are their friends and family members will also become interested in your brand once they’re told about your generosity. Studies say that promotional products have around a 50% chance of encouraging customers to comply with a call to action, a much bigger rate than TV, radio and online can boast.
Buy promotional lip balm from a trusted supplier
There are many different flavours, shapes and sizes to choose from when it comes to promotional lip balm. A reputable, experienced promotional merchandise manufacturer can supply you with products of the highest quality and incorporate your branding into your products in a fun, creative way that really grabs the attention of your customers. It may well be worth investing in promotional lip balm if you’ve been looking for new ways to grow your customer network.